Palsgaard’s journey in Brazil began in 2008 with the opening of its first sales office.
Hovis’s new sourdough cobs are created using the brand’s signature starter dough, which is fermented for at least 24 hours to develop a thick, golden crust and rich flavor.
König Nordic Oy will serve as a one-stop solution for bakery clients, offering sales consultation, technical training, and on-site service provided by Koenig’s own specialists.
The expansion is part of Smucker’s broader effort to integrate Hostess into its newly formed Sweet Baked Snacks division, aiming to achieve US$100 million in cost synergies by fiscal 2026.
Production from the affected facilities will be transitioned to other General Mills locations.