Confectionery giant strengthens its breakfast portfolio as demand grows for premium cereals and nutrient-rich ingredients.
After the acquisition, Goodles will operate independently as a standalone brand, its team will remain in place, and it will remain headquartered in Santa Cruz.
The addition of Fantasy Baking further expands Sweetmore Bakeries’ scale, strengthens its position in the key cookie and baked bar categories, and advances its long-term strategy of building a coast-to-coast network for premium sweet baked goods.
The deal expands Kalmbach’s direct access to local grain supplies and strengthens the company’s broader investments across feed, pet food, and ingredient manufacturing and distribution.
The legally binding divestiture package serves as the mandatory structural remedy required to clear Vandemoortele’s acquisition of French frozen bakery peer Délifrance.