Under the agreement, AMG will leverage their deep retail connections and expertise to enhance brand distribution and awareness, working directly with retailers to promote Eshbal’s range.
The terminal features advanced grain cleaning and drying systems and is strategically connected to both Canadian Pacific Kansas City (CPKC) and Canadian National (CN) rail networks.
As part of the deal, Murad Al-Katib, President and CEO of AGT Foods, has joined Chickapea’s Board of Directors.
The new design also introduces dual-merchandising versatility, allowing retailers to display the products in multiple configurations while maintaining visual impact.
Each 85-gram serving delivers 18 grams of protein and 10 grams of fibre, which is significantly higher than conventional pasta varieties.