The new product line marks a format innovation for the 128-year-old family-owned business, combining the company’s traditional all-butter shortbread recipe with chunky inclusions, packaged in bite-sized pieces and resealable sharing tubs.
The company says the new machine represents a significant step forward in improving efficiency, hygiene, and product consistency for large-scale bakeries producing bread, buns, rolls, and specialty dough products.
The new product combines Fox’s Chocolatey’s signature chocolate-coated biscuit with a shortcake base and smooth matcha cream filling, tapping into the increasing popularity of matcha across food and beverage categories.
The groundbreaking ceremony marks the start of a new production hall that will significantly increase output capacity at the Belgian site, which already serves as the company’s primary Biscoff manufacturing hub for Europe.
The acquisition aims to accelerate Biospringer’s growth in the food ingredients market, unlocking new opportunities beyond yeast fermentation.