Already witnessing promising traction in its pilot phase, MyFitness has sold 3.5 tonnes of peanut butter across only six SKUs, showing steady month-on-month growth.
The expansion demonstrates Donutelier’s commitment to evolving its bakery offerings and enhancing the customer experience, inviting patrons to enjoy seating in elegant surroundings alongside the spectacle of live doughnut decoration.
To mark the launch, Brakes has introduced 10 new products to the lineup, expanding its offerings to meet evolving consumer tastes and food trends.
This expanded stake coincides with ABF’s ongoing activity in the UK bakery sector, including its recent acquisition of the Hovis bread brand under its Allied Bakeries division, which also owns brands like Kingsmill and Sunblest.
Little Caesars’ entry into the UAE comes amid a surge in demand for quick-service restaurants and affordable dining options.