The UAE expansion represents a significant milestone for the brand, which has until now operated exclusively in Australia.
The transaction will see Graze integrated into the Candy Kittens Group, further consolidating the UK snacking market.
This deal underscores consolidation in the better-for-you snacking space, where international players seek established brands to fuel expansion.
The partnership sets the stage for Laurieri to become a global ambassador of Italian baked goods while advancing sustainability goals.
The new investment will include the installation of a dedicated production line for Lubisie biscuits, alongside a second production line for Milka biscuits.