The acquisition brings together Brace’s regional heritage and brand recognition with BPO’s growing experience of investing in British food businesses, including its recent acquisition of Roberts Bakery in 2025.
The landmark decision clears the path for ABF, which owns the Kingsmill brand, to finalize its acquisition of Hovis from the private equity firm Endless LLP.
The product is formulated to help bakers preserve the appearance of sweet baked goods as regulatory pressure on titanium dioxide intensifies across multiple markets.
The appointments are designed to support growth across key markets and enhance strategic execution following recent acquisitions and investments.
The investment is aimed at expanding manufacturing capacity, improving supply chain efficiency, and supporting the growing demand for its speciality ingredient solutions across the food and beverage industry.