The new packaging links McVitie’s Digestives with British wheat while pladis continues to grow its regenerative farming programme.
The agreement gives MANE exclusive global rights to produce and sell ViaLeaf Reb M for the food and beverage industry.
The new clean label ingredient helps reduce dough elasticity, improve production consistency and cut kneading time.
The 120 year old bakery will shut down after sale talks ended and financial pressure continued to mount.
The partnership also includes an equity investment from AAK in Savor, and will focus on scaling solutions for two segments where fats play a critical role in taste, texture, and functional performance.