The gourmet range introduced aims to bring the brand’s signature bold seasoning and premium positioning to corn based snacks.
The new operating model aims to simplify its organizational structure, accelerate innovation, and strengthen its position across the confectionery and snacks categories.
The acquisition will allow Bridor, a subsidiary of the France-based Le Duff Group, to integrate Panamar’s industrial baking capabilities and distribution network across Spain and other European markets.
The acquisition marks a significant milestone in Valeo Foods Group’s long-term growth strategy, focused on acquiring market-leading, iconic local brands as part of its continued European expansion.
The move represents a significant step in the company’s international commercialization strategy, as it looks to position PEKILO as a viable, sustainable protein ingredient for food manufacturers across the United States.