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Both products highlight ongoing trends in the cookie and snacks market, focusing on seasonal appeal and innovative flavor experiences for consumers seeking comfort and indulgence.

The fortified wheat flour products are enriched with essential micronutrients such as iron, folic acid, and vitamin B12, which are critical in addressing hidden hunger and improving public health outcomes.

To mark the launch, Brakes has introduced 10 new products to the lineup, expanding its offerings to meet evolving consumer tastes and food trends.

Each serving delivers 14 grams of protein, 13 grams of fiber, and less than one gram of sugar, all packed into a 210-calorie treat.

This year’s edition incorporates enhancements, including expanded extensograph testing and additional Rapid Visco Analyser (RVA) flour data for both soft and hard winter wheat varieties