The event highlighted the role of millet and other climate-smart crops in supporting food security, water conservation and sustainable farming in the UAE.
Higher deliveries and expanded planting push Egypt closer to its goal of securing 5 million tonnes of local wheat this season.
Together, these launches highlight how major British food brands are reimagining traditional products to balance heritage with modern consumption trends.
The move marks the entry of the iconic Oxford-born bakery brand into one of the world’s fastest-growing premium food and beverage markets, with plans to establish up to 10 outlets during the current fiscal year.
The new partnership aims to strengthen Ghana’s food systems, create jobs and improve food security by 2030.