Baking & Snacks

The addition of Fantasy Baking further expands Sweetmore Bakeries’ scale, strengthens its position in the key cookie and baked bar categories, and advances its long-term strategy of building a coast-to-coast network for premium sweet baked goods.

The company said biscuits rolled off the rehabilitated production line during a technical trial run, although further testing and rehabilitation are required before the products return to the market.

Sourdough continues to be one of the fastest-growing trends in the bakery aisle, driven by consumers’ appetite for artisan style-quality products.

The appointment comes shortly after Bauducco opened its largest US manufacturing facility in Zephyrhills, Florida, strengthening the company’s domestic production capacity and positioning it for further growth in North America.

The opening aligns with surging consumer demand across North American retail channels for convenient, high-protein snacks and specialized nutrition products with clean-label credentials.