Baking & Snacks

By bringing in experienced leaders with diverse expertise, ABA aims to deepen its engagement with stakeholders while advancing policy initiatives that support innovation and sustainability in the baking industry.

Both variants are designed to tap into a growing appetite for Mexican-inspired flavour profiles within the UK snacks market.

The integration is designed to improve accuracy, save time, and strengthen compliance for Food to Go, retail, and foodservice operations by ensuring that ingredient, allergen, and expiry information on labels reflects live production and recipe changes.

Gestat succeeds Thomas Lesaffre, who has been nominated to lead Fermentis, the group’s business unit focused on beverages and fermentation for the wine, beer, and spirits industries.

The solution is positioned as giving artisan bakers more creative flexibility, as wholemeal products have traditionally been dense, coarse, and less visually appealing.