Over the next five years, approximately KES 2 billion (US$ 15.4 million) will be invested in research, land development, seed multiplication, and post-harvest handling
Protein PB&J Jams is now available across America.
This innovative product line is tailored for ready-to-mix (RTM) beverages and protein bars, aiming to overcome the typical flavor issues linked to plant-based proteins.
The introduction of gluten-free crackers is a strategic move that will further propel the brand’s market growth and broaden its consumer base.
The product introductions are part of the company’s ongoing strategy to innovate around consumer snacking and dessert experiences in the Kenyan market.