The new bar marks the brand’s first dual-chocolate inclusion and positions the product as its most indulgent recipe to date.
The product is made from organic whole‑grain rolled oats and velvety cashew butter, and each serving also offers 14g of whole grains.
The product is gluten-free, made without artificial additives, and follows the brand’s Chocolate Chip Skillet debut last fall.
A key component of the strategy is targeted investment in assets expected to deliver measurable volume and margin gains.
The initiative is voluntary and builds on prior ABA commitments to improve ingredient transparency and safety across the commercial baking sector.