This move is driving renewed growth in the mature baking‑mix category through licensed partnerships.
During a conference call with analysts on Jan. 28, Creel said the ongoing trade war with the United States has negatively impacted CPKC.
Mondelēz creates a new COO role, naming CFO Luca Zaramella to oversee global operations and commercial performance.
The menu’s artisanal appeal positions the chain as a go-to for celebrations, fostering loyalty in a competitive café landscape.
The board noted that while the flour business continues to play a significant role within the group, the timing is appropriate to assess whether alternative structures could unlock greater value.