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This reorganization aims to maintain strong growth momentum and enhance organizational efficiency within the META region.

The signing ceremony took place during IPACK-IMA 2025 in Milan, Italy.

Zeki Demirtaşoğlu will work alongside the newly appointed board members in the upcoming term.

This appointment comes after the company recently released its Q1 financial results.

This new offering follows the success of the previous Cheetos Pretzel Bites that debuted for a limited time last summer.