Snack bars are typically nutritious and compact, making them a convenient choice for consumers seeking quick energy or a meal replacement.
UAE – The UAE snack bar market was valued at approximately US$140M in 2022 and is expected to grow at a Compound Annual Growth Rate (CAGR) of 5.6% during the forecast period from 2023 to 2028, according to a report by Verified Market Research.
This growth aligns with the global snack bar market, which, according to a report by Market.us, is projected to reach around US$40.7B by 2034, up from US$21.7B in 2024, with a CAGR of 6.5% during the forecast period from 2025 to 2034.
A snack bar is a pre-packaged, ready-to-eat food product designed for on-the-go consumption. These products come in various forms, including granola bars, energy bars, protein bars, and cereal bars, each tailored to specific dietary preferences or nutritional needs.
The increasing demand for healthy snack alternatives, along with a growing health-conscious population in the UAE, is driving the market’s expansion.
Factors contributing to the growth of the UAE Snack Bar Market include busy lifestyles, rising disposable incomes, and a heightened demand for convenient snacks.
The market is expected to see a surge in the consumption of protein bars, energy bars, and organic snack bars, appealing to health-conscious consumers in search of nutritious options.
The future of the UAE Snack Bar Market appears promising, as innovations such as gluten-free, plant-based, and low-sugar snack bars gain popularity among consumers.
Moreover, the increasing awareness of health and wellness trends is leading more consumers to choose snacks that align with their dietary preferences.
The growing availability of snack bars through online retail channels and supermarkets is expected to enhance market accessibility.
As the demand for convenient, nutritious, and sustainable snack options continues to rise, the UAE Snack Bar Market is well-positioned for steady growth. New product innovations and expanded distribution channels will fuel its expansion in the coming years.
Key players in the market include Al Ain Dairy, Al Rawabi Dairy Company, Emirates Macaroni Factory, Fine Hygienic Holding, National Food Products Company (NFPC), Halwani Brothers, Ajman University of Science and Technology, Funky Monkey, Arabian Food Industries, and Sweetway International.
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