Pasta & Noodles

The launch is part of Nissin’s ongoing strategy to innovate within the instant noodle category while tapping into cultural moments.

Each dish is ready to serve in just 6 to 7 minutes, offering a convenient solution for busy households craving restaurant-quality Italian cuisine.

Hosted by the Turkish Pasta Manufacturers Association (TMSD), the event will spotlight pasta’s enduring role as both a cultural symbol and a forward-looking food

The company aims to boost instant noodle sales domestically while using Turkey as a springboard to expand into Central Asia, the Middle East, and North Africa.

As part of the deal, Murad Al-Katib, President and CEO of AGT Foods, has joined Chickapea’s Board of Directors.