Six embossments inspired by the singer and her fan base are included in the cookies. Among them is Gomez’ signature, marking the first time OREO has placed an autograph on its cookies.
The brand’s Bake Sale Collection range is USDA Organic certified and non-GMO, much as other variants of the brand.
In order to develop novel recipes, improve current products, and eventually provide snacks that satisfy shifting consumer preferences, the Biscuit and Baked Snacks R&D Lab is being modernized.
This unique partnership will exclusively debut in Walmart stores and online at Walmart.com.
Launched in 1963, Chips Ahoy! is currently the second-largest cookie brand in the U.S., following Oreo, which is also owned by Mondelēz.