The company confirms its food safety systems while growing its presence in convenient foods.
In our latest interview with Juma Abdallah, Chair of the Bakery Subsector at the Kenya Association of Manufacturers (KAM), we explore the path forward for an industry facing unprecedented pressures.
The association aims to strengthen certification, improve fortification compliance, and build capacity across the sector, including smaller players.
Industry players meet at Sarit Centre Expo as Kenya’s grain sector faces shifting supply trends and rising food safety focus.
The addition of the Xtra Loong Bread underscores the company’s continued commitment to product innovation within its core bread segment.