This expansion taps into the growing retail demand for premium branded bakery products that combine restaurant-quality taste with the convenience of home preparation.
Alejandro Rodríguez Bas succeeds Rafael Pamias Romero, who stepped down to address personal and health matters.
Grupo Bimbo pledges to donate slices of bread to local food banks, reinforcing its commitment to fighting hunger and promoting wellness.
The buns are an upgrade for Hawaiian-inspired flavor.
Currently, 99% of Bimbo’s daily consumption products are already free from artificial flavors and colors.