The company is expanding its distribution network and tailoring strategies to maximize value in various markets.
This move is in response to recent actions taken by federal officials against synthetic dyes in food and beverages.
Executives in the snacking industry have expressed a bleak outlook, showing little hope for improvement in the near future.
Thomas’ High Protein Bagels are currently sold in four-count bags, with a suggested retail price of US$5.99. National distribution is expected to begin in October.
Consumers stand a chance to win a family vacation valued at up to US$20,000. Each week, 15 winners will also receive a US$25 gift card from their preferred retailer.