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General Mills Inc. is expanding its Old El Paso product lineup, while Kellanova is introducing new Rice Krispies Treats Bliss bars.

The market is driven primarily by the increasing consumer preference for gluten-free diets and healthier alternatives to wheat flour.

The wheat harvest for 2025-26 is anticipated to remain steady at 3 MMT, with barley production projected at 1.2 MMT.

Corn, the most important grain crop in South Africa, is projected to see a 2% increase in production, reaching 16 million metric tons.

The Group’s gross profit surged 25.8% year-on-year to US$266.2 million, supported by cost efficiencies, strategic acquisitions.