The plants include a large-scale breakfast cereals extrusion plant, a biscuit manufacturing line, and a pasta facility.
Africa produces nearly 3.9 million tons of breakfast cereals annually, yet structural gaps remain. While production nearly equals consumption in volume, a significant portion of high-value wheat-based and fortified products are still imported.
Lucky Charms Unicorn Cotton Candy and Tropical Trix featuring Disney’s Moana cereals will be available at retailers nationwide starting this summer.
The extrusion plant positions Pride Milling to capitalise on growth in ready-to-eat and quick-cook food segments.
The transaction follows a definitive share purchase agreement dated February 12, 2026, and Restart Life confirmed the deal’s closing in a company statement that framed the acquisition as a strategic step toward transforming the firm into a revenue producing organization.