Baking & Snacks – AFRICAN & MIDDLE EAST

The strong demand for Turkish bakery products in the Middle East has been driven by several factors, including the region’s reliance on imported food items and Turkey’s strategic position as a supplier.

With 80-82% fiber content, low fat, and a neutral taste, it can be blended into a wide range of baked goods and snacks.

Edita is leveraging its scale and logistics expertise to support Prisma Foods’ market ambitions.

This local production is expected to reduce import dependency, accelerate supply response times, and foster job creation in Lagos and surrounding areas.

The Moroccan expansion reflects Dodo Pizza’s commitment to tapping into high-potential markets in the Middle East and North Africa (MENA) region