USA

The initiative aims to address a growing challenge facing independent and regional bakeries: attracting customers through digital channels and turning website visitors into paying customers.

The new facility, part of KPM Analytics’ Rheology Center, enables visitors to align their baking test results with objective analytical data from KPM technologies, bridging the gap between laboratory measurements and practical baking outcomes.

The deal is designed to sharpen IFF’s focus on its higher-growth and higher-margin businesses while strengthening its balance sheet and enhancing long-term shareholder value.

The strategic overhaul directly targets changing consumer demographics that favor extreme ingredient transparency and clean-label dietary staples.

Each cake features sweet flavor swirls, a distinctive layered texture, and a generous finish of whole sesame seeds and hand-selected nuts.