His track record includes successfully scaling brands to over 3,000 locations worldwide and working with over 3,500 franchise investor groups.
Several market factors contribute to Pizza Hut’s difficulties, including intense competition, changing consumer preferences, and economic pressures such as inflation and a slowing labor market that have dampened discretionary spending at fast-food restaurants overall.
This transaction unites Urban Farmer’s robust manufacturing capabilities with Caulipower’s innovative, health-focused brand.
The launch starts November 6, 2025, and Pizza Pinwheels will be sold exclusively at Iceland stores at a recommended retail price of £2.75 (US$3.61) per pack of six.
The relaunch has already sparked nostalgia among longtime fans and curiosity among new customers, with social media buzzing about the return of the homegrown pizza brand.