Packaging
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General Mills partners with Ziploc to simplify cereal storage
The two consumer packaged goods leaders announced the launch of a new packaging innovation featuring the first resealable bag integrated directly inside a traditional cereal box.
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Kingsmil expands eggless muffin range with new six-pack packaging
The updated packaging retains the same soft, egg-free recipe that has made the muffins a favourite among local households, while offering shoppers more units per pack.
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PaperTech acquires Bake‑Best Trays
The deal integrates Bake-Best’s specialized trays, designed with microwave-active susceptor technology to enhance food browning and crisping, into PaperTech’s sustainable packaging portfolio, offering eco-friendly alternatives to traditional CPET and polypropylene materials.
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McKee Foods refreshes packaging for Sunbelt Bakery
The redesign celebrates the brand’s sunny positioning and aims to make product selection more convenient for shoppers by improving on-shelf visibility and clarity.
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Hovis reintroduces seasonal pack designs
The festive packaging aims to refresh the bread fixture with a holiday touch that catches shoppers’ interest, encouraging incremental sales for retailers in this competitive season.