General Mills

The strawberry waffles offer a visually striking red hue thanks to natural colorants, making them a bold new take on the classic Eggo waffle enjoyed by fans and consumers alike.

Production from the affected facilities will be transitioned to other General Mills locations.

General Mills remains confident in its ability to return to dollar growth after the initial phase of price investments.

The upgraded facility will empower teams to respond more nimbly to evolving consumer demands and support both core growth and emerging business initiatives.

Both flavors are available nationwide with a suggested retail price of US$3.99 per bag.