The visit resulted in extensive discussions to explore avenues of cooperation that aim to strengthen the presence of both companies’ products in the region.
Egypt is projected to import 9.5 million tonnes, up 9% on increased demand from the poultry sector.
The food truck is fully equipped with a compact kitchen, refrigeration units, and digital ordering systems, allowing for on-site preparation and real-time service.
The government had aimed to buy between 4-5 million tons of wheat from local farmers during the 2024/25 season.
Edita is leveraging its scale and logistics expertise to support Prisma Foods’ market ambitions.