Projected annual output is expected to reach up to 12 million litres of hydrated ethanol.
The team plans to introduce occasional promotions and sampling days to welcome new patrons and gather feedback on local preferences.
Farmers attribute the declinene to increase in input prices, lack of financing, and the collapse of irrigation systems.
The redesign celebrates the brand’s sunny positioning and aims to make product selection more convenient for shoppers by improving on-shelf visibility and clarity.
If the deal is finalized as expected in March 2026, Pitman Family Farms would then take over Cargill’s local operations.