The new flavors position the brand to meet growing consumer demand for high protein, lower sugar snack options that still deliver bold flavor and crunch.

USA – Catalina Snacks, a leading innovator redefining better-for-you cereals and snacks, has unveiled two exciting new flavors: Peanut Butter Protein Cereal and Parmesan Garlic Protein Snack Mix, positioning the brand to meet growing consumer demand for high‑protein, lower‑sugar snack options that still deliver bold flavor and crunch.
Both additions deliver bold, delicious taste, craveable crunch, and the brand’s nutritional trifecta: protein and fiber, without all the sugar, making it easier than ever to Snack Like it Matters.
Catalina Snacks framed the launches as part of a broader 2026 push that includes promotional activities such as a nationwide “Snack Swap” encouraging shoppers to trade out less nutritious snacks for better‑for‑you alternatives.
Unlike the sugar-packed options that saturate the cereal category, Catalina Crunch Peanut Butter Protein cereal delivers real peanut butter flavor and satisfying crunch that peanut butter lovers crave – but with 11g protein, an excellent source of fiber and 0g sugar.

While many cereals force shoppers to choose between great taste and better-for-you nutrition, Catalina Crunch’s Protein Cereal delivers on both, whether it’s a morning bowl, an after-dinner treat or a midday snack.
“Today’s consumers expect more from their snacks,” said Sam Martin, Chief Revenue & Marketing Officer of Catalina Snacks.
“They want bold flavor and great nutrition in the same bite. With these new flavors, we’re continuing to provide our signature benefits of protein, fiber and lower sugar that consumers demand, while delivering just as much satisfaction as traditional options without compromise.”
Together, these launches reinforce Catalina Snacks’ commitment to redefining modern pantry staples with snacks that deliver irresistible taste and purposeful nutrition.
In 2025 alone, the brand helped remove more than 4.9 million pounds of sugar from consumers’ cereal diets.
Now available in over 30,000 retailers nationwide, Catalina Snacks continues to make better-for-you options more accessible, satisfying, and crave-worthy with more innovation to come throughout the year.
Catalina Snacks said both items are available now on the Catalina Crunch website and are designed to deliver the brand’s stated nutritional trifecta: protein and fiber without excess sugar, enabling consumers to “Snack Like It Matters.”
Sign up to HERE receive our email newsletters with the latest news and insights from Africa and around the world, and follow us on our WhatsApp channel for updates.