Kodiak launches high‑protein overnight oats in three delicious flavors  

USA – Kodiak, the Park City, Utah‑based brand known for protein‑forward, whole‑grain breakfast products, has launched a new line of Overnight Oats available nationally in three flavors: Maple Pecan, Dark Chocolate Sea Salt, and Cookie Butter.   

The rollout marks Kodiak’s entry into an all‑new category as the company seeks to meet growing consumer demand for a convenient, better‑for‑you morning option.  

The new Overnight Oats are formulated with 100% whole grain oats and a blend of functional seeds and grains, chia, flax, and quinoa,  to boost texture and nutrition, while delivering 20 grams of protein per serving, a headline figure Kodiak is using to differentiate the line in a crowded refrigerated and shelf‑stable breakfast market.  

The brand positions the product as a hands‑off, protein‑packed solution for busy mornings: consumers add their preferred milk, refrigerate overnight, and enjoy a ready‑to‑eat breakfast the next day.  

Kodiak’s product development team framed the launch as consistent with the brand’s mission to “fuel mornings” with wholesome ingredients that support active lifestyles.   

Company executives highlighted the use of whole‑grain oats and plant‑forward protein sources as central to the product’s appeal to consumers who want both convenience and substance in their first meal of the day.  

“We are so thrilled to expand into the Overnight Oats category as demand continues to grow for functional, convenient, and better-for-you breakfast options,” said Sonali Dalvi, VP and Head of R&D.   

“At Kodiak, we’re committed to fueling mornings in a way that feels authentic to who we are, using wholesome, real ingredients to create protein-packed products designed to power any adventure, and the new Overnight Oats delivers!”  

Kodiak has partnered with 4ocean to make Overnight Oats pouches, which are 4ocean Plastic Neutral Certified, so 4ocean removes one pound of ocean, river, or coastline plastic for every pound used in packaging.  

Kodiak Overnight Oats can be found in-store alongside Kodiak’s original oatmeal products and will be sold in single-serving pouches at a suggested retail price of US$3.79.    

The three initial core flavours are available now online and at major retailers like Walmart, Target, Kroger, and more, as well as an exclusive Peach flavour available only at Walmart.    

Kodiak will support the launch with sampling, digital promotion, and in‑store merchandising to drive trial and repeat purchase.   

With this expansion, Kodiak aims to broaden its footprint in February with the launch of a 12-count variety pack available on Amazon, followed by the national expansion of Peach and the release of Honey Oat & Almond coming later this year.  

Sign up to HERE receive our email newsletters with the latest news and insights from Africa and around the world, and follow us on our WhatsApp channel for updates.