De Heus says the investment underscores its commitment to strengthening India’s livestock sector.
Kellanova is leveraging its multiple manufacturing facilities and deep distribution network to maintain momentum.
The association, which represents India’s edible oil refining industry, highlighted that the country’s vegetable oil imports; primarily palm and soybean oils, have stabilized and are beginning to ease.
With India now a strategic focus, Shandi is targeting over US$10 million in revenue by the end of 2025.
The product aims to blend traditional nutrition with contemporary taste, offering consumers a flavorful yet health-conscious alternative to conventional snacks.