Turkey’s Istanbul Halk Ekmek Inc. introduces new products to the market

TURKEY – Istanbul Halk Ekmek Inc. (IHE), a leading company in Turkey’s baking industry, has launched three new products: Sourdough Bread, Gourmet Hamburger Bun, and Minik.

The 400-gram Sourdough Bread, produced at the Ahmet İsvan Factory using a natural fermentation process, offers a healthy and nutritious option.

The 360-gram Gourmet Hamburger Bun is also now available at kiosks and sales points, catering to burger enthusiasts.

Recognizing the importance of appealing to all age groups, Halk Ekmek has introduced ‘Minik,’ a child-friendly snack with 20% fruit content and a soft texture.

Enriched with butter and milk, Minik combines protein and high fiber to provide a nutritious and satisfying bite.

Priced at 7.5 TRY (US$0.19), this affordable treat is set to become a staple for breakfasts, school lunches, and more.

Istanbul Halk Ekmek Inc. fulfills a significant portion of Istanbul residents’ needs for healthy, high-quality, and affordable flour and bakery products.

Since 1978, IHE has been a vital provider of bread for Istanbul, delivering quality and affordable options to millions of households. With the recent addition of the Ahmet İsvan factory, the company now operates four factories. All production stages are conducted in hygienic conditions without human contact.

Serving 445 neighborhoods across 39 districts, IHE distributes products through 698 kiosks and nearly 3,000 sales points, ensuring Istanbul residents have access to bread and packaged goods, even during Ramadan.

Founded in 1977, Istanbul Halk Ekmek is a subsidiary of the Istanbul Metropolitan Municipality.

Headquartered in Istanbul, Turkey, the company produces various items, including bread, flour, cookies, and bread chips. Its factories are located in Sultangazi Cebeci, Eyüpsultan, Edirnekapı, and Kartal Cevizli.

According to Statista, the bread and bakery products market in Turkey is projected to reach US$31.26 billion by 2025, with an expected annual growth rate of 12.28% until 2030.

Key categories within the Turkish bakery market include baking ingredients, mixes, bread and rolls, breakfast cereals, cakes, pastries, and sweet pies.

A report released by IMARC Group indicates that Turkey’s growing and urbanizing population is expanding the consumer base for bakery products.

Smaller family sizes and an increasing number of single-person households are driving demand for convenient and portion-controlled options.

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