Finsbury Food Group
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Finsbury Food Group launches first-ever Hello Kitty celebration cake
The Hello Kitty cake adds to Finsbury Food Group’s broader strategy of expanding its licensed celebration offerings for major retailers and foodservice customers across the UK and Europe
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Finsbury Food Group launches limited-edition cupcakes ahead of FIFA World Cup
The launch includes specially designed England and Scotland cupcake packs, created in partnership with the English Football Association (FA) and the Scottish Football Association (SFA), and is aimed at capitalizing on growing excitement surrounding the international football tournament.
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Finsbury Food Group boosts snacking portfolio with Flower & White acquisition
This strategic move is designed to accelerate Finsbury’s expansion into the high-growth “better-for-you” snacking segment while significantly enhancing its direct-to-consumer (DTC) capabilities and digital reach.
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Finsbury Food Group appoints Neil Rockliff as innovation director
The newly created position signals Finsbury’s intent to elevate innovation from a tactical function to a central pillar of group strategy, with responsibilities that include shaping investment decisions, accelerating product development pipelines and strengthening commercial partnerships across retail, foodservice and export channels.
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Finsbury Food Group invests in Kara foodservice
The investment plan is structured in two phases, each targeting key areas of production and innovation.