By blending the world’s most prized spice with premium long-grain rice, the company aims to redefine the boundaries of the premium basmati category.
The initiative aims to transform rice production in Ghana through climate-smart and resource-efficient farming methods, as part of broader efforts to address climate change and enhance food security.
The country looks to raise yields and cut imports through regional cooperation and new local projects.
Through the new program, CARP Ghana plans to collaborate with farmers’ groups, rice processors, government institutions, and development partners to address challenges that have long limited the sector’s growth.
The new product targets busy consumers seeking fast and tasty food options.