Consumers in Nigeria express satisfaction with Big Bull rice’s new holographic seal tape

NIGERIA—Big Bull Rice’s new holographic seal tape, which was recently introduced, has been praised and received approval from individual consumers and major distributors, wholesalers, and retailers.

This comes after Nigerian-based Tropical General Investments (TGI) Group, introduced a new holographic seal on its 25kg and 50kg packaging to combat counterfeiting.

Big Bull rice is Nigeria’s foremost parboiled rice. Premium-milled, stone-free, and with an excellent swelling index, it retains the natural taste and texture of goodness from the Nigerian soil.

This innovative measure allows customers to verify the authenticity of their purchases easily, and the response has been overwhelmingly positive.

This development represents a significant step forward in consumer protection, enhancing the security of Big Bull Rice products and strengthening consumer trust.

The seal’s tamper-evident features ensure that any attempt to compromise the packaging is immediately noticeable, providing buyers with an extra layer of assurance.

Probal Bhattacharya, Chief Marketing Officer of TGI Group, emphasized the positive reception from consumers.

 “Consumers have responded positively to the new holographic seal tape, and we appreciate their commendations. Our consumers have also reached out with numerous positive feedback. This response motivates us to keep our consumers’ interests at heart, regardless of market challenges. We remain committed to providing our consumers the best quality and state-of-the-art technology that ensures product integrity,” he stated.

Deepanjan Roy, Executive Director of TGI Group, highlighted the company’s dedication to consumer satisfaction.

“The positive feedback from our customers and distributors regarding the holographic seal is encouraging. It reaffirms our commitment to upholding the highest standards of quality and integrity,” he added.

Chukwuma Nwosu, a wholesale foodstuff trader, shared his positive experience.

 “I’m happy I can differentiate Big Bull Rice from counterfeit products through this new holographic seal. Customers trust the brand more because of it. They are usually worried about fake products, which gives them reassurance and confidence to purchase.”

With the new holographic seal tape, Big Bull Rice continues to set the standard for quality and authenticity in the market. Consumers can now shop confidently, knowing they are purchasing genuine Big Bull Rice products.

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